FUN FOLLOWS THE MINI

Role: Executive Producer at Jacky Winter/Flutter Films

MINI is synonymous with fun, being the preferred vehicle of creative movers and shakers throughout history. Working with the brilliant team at Clemenger BBDO Melbourne, we dialled up the fun in this animated campaign for MINI. We were tasked with bringing colour and character to the fast paced live action with MINI's zooming around town. And vibrancy we did bring, with imaginative illustrations by Brolga, the considered direction of Dom Bartolo, and finally the swift yet careful animation by the Flutter animation team, we created a flurry of fun indeed.

Agency: Clemenger BBDO Melbourne

Agency Producer: Lisa Moro

Creative: Esther Parsons

Artist: Brolga

Executive Producer: Li Liang Johnson

Animation Director: Domenico Bartolo

Animation Producer: Su Mei Chia

Animation Team: 21-19 Studio including Andrew Gibbs, Jimmy Manton, Stephen Elliget